WHAT OUR CLIENT
PARTNERS SAY
Cristina Noguera, Selenta Group
"SELENTA GROUP started their collaboration with ABLEMAXX in February 2018. Now, after nearly 8 years working together, our feedback is excellent. When we started our partnership, AbleMaxx developed a customised sales & marketing plan that incorporated all the possible synergies related to each type of hotel, their positioning within the industry, and different sales actions and events focused on our targets. They suggest, recommend and support what they think might be the best sales action for our hotels (visits with top clients, organization of fam trips, roadshows, workshops…). AbleMaxx has also improved and optimised our presence in the digital marketing and social media.
We have increased the number of requests coming from UK, as well as the number of confirmations. They approach their clients with a high level of personalization and commitment, being an extension of us in the UK market. They help us with the follow up’s and their knowledge of the industry helps us to save time, efforts and to offer the client the best proposal.
For all these reasons, we strongly recommend AbleMaxx as a partner for the UK market.” (2024)
Catherine Chaulet, CEO & President - Global DMC Partners
Working with AbleMaxx is a great experience for Global DMC Partners. Their professionalism, market expertise, and proactive approach make them a true extension of our team. As a UK-based representation company, they consistently demonstrate professionalism, deep market knowledge, and a genuine commitment to building strong, long-term partnerships.
AbleMaxx's GDP team brings a thoughtful, proactive approach to everything they do—from understanding our portfolio of DMCs worldwide to representing our partners with clarity and enthusiasm. They have a remarkable ability to connect the right opportunities with the right people, always with integrity and attention to detail.
What truly sets AbleMaxx apart is their reliability and collaborative spirit. They feel like a true extension of our team, and we greatly value the trust and momentum we’ve built together. (2026)
Lorraine Hall, Founder & CEO - The MEETINGS SPACE
"I have had the great pleasure of working with Maxine and her growing team since 2013 when we first launched The Meetings Space forums. We are now planning our 14th event. For 6 years we have worked with AbleMaxx as our key consultant on our UK hosted buyer programme. I already knew Max as a highly connected and respected player in the UK MICE market who also had strong professional integrity. Our objective is to consistently deliver the best quality MICE buyers to our events ensuring a 95% turnover each time. We focus on key players in the larger and mid-range agencies with substantial business to place plus emerging companies who are difficult to identify but who have proven potential. We also include some key corporates.
Max and her highly experienced team are committed to establishing and evolving relationships with the influential buyers in the largest MICE market in Europe. This is essential to us in a competitive market where relationships are key to opening doors. AbleMaxx is always accessible, quick to respond and fun to spend time with. We are delighted to watch and benefit from their continued growth and success and we look forward to working together for may more events to come.” (2025)
Tania Dunne, Director of Sales, The Johnstown Estate
“The team at The Johnstown Estate has had an outstanding experience working with Maxine, Nicola, and the entire AbleMaxx team over the past seven months. In that short time, they have helped us grow our enquiry pipeline by over €1 million, a truly remarkable result.
Maxine and Nicola are not only incredibly supportive, but also genuine champions of The Johnstown Estate. Their industry expertise, strategic insight, and extensive network are second to none. What really sets AbleMaxx apart is their collaborative approach, we don’t just see them as a partner, but as an extension of our own team.
We couldn’t recommend AbleMaxx highly enough to any business looking to accelerate growth and work with a team that is as invested in your success as you are.” (2026)
Stuart Gavin, Meetings and Events Director Delaware North | Wembley Stadium
"AbleMaxx has been supporting with the conception of Destination Wembley since 2015, finally launching in 2023 with the funding provided by all event venues at Wembley Park.
Destination Wembley is now a valuable marketing resource for Wembley Stadium and the other venues, helping us to build a community at Wembley Park focused on business events whilst managing joint sales and marketing efforts for Wembley Park as a whole.
As a result, Wembley Park has clearer visibility in the MICE industry and the team act as a valuable single sales resource for clients with multi-venues event requirements. Via Destination Wembley, we have secured significant large-scale events at our venue, that would have never considered the location, based separated identities and multi sales teams. As a whole, the Destination Wembley team not only help to bring clients to our footprint, but also bring our venues together for common goals."(2026)
Melissa A Riley, VP Convention Sales and Services, Washington, DC
Working with AbleMaxx has been nothing short of exceptional. As our in-market representation for the UK, they have played a pivotal role in elevating Washington, DC’s presence within one of our most important international markets.
What began as a contract relationship has evolved into a trusted, long-term partnership. One built on deep market insight, strategic thinking, and unwavering commitment. The AbleMaxx team doesn’t simply represent our destination; they embody it. Their ability to authentically tell Washington, DC’s story, while aligning it to the needs of UK-based planners, has driven meaningful engagement and measurable results.
They operate as a true extension of our team by being proactive, collaborative, and consistently delivering above expectations. Their relationships across the UK meetings and events landscape are both broad and deep, allowing them to open doors, create opportunities, and position Washington, DC in ways that resonate.
AbleMaxx’s passion, professionalism, and performance make them more than deserving of this recognition.
We are proud to partner with them and consider them an integral part of our international success. (2026)
Steve Clarke, Managing Director, The Meetings Space
"At The Meetings Space we bring the leading MICE buyers together with innovative and fresh suppliers in luxurious intimate destinations. As market leaders we are known for both the quality of our buyers as well as our ability to create purposeful, engaging and creative environments to connect in. Our buyer network is at the heart of what we create, and AbleMaxx is our extended lens into the UK buyer network. Both from recruitment and also industry trends perspective. As a valuable extension of The Meetings Space team, they not only deliver, but do so with professionalism, and whilst being a joy to work with." (2026)
